Are you applying your perfume correctly? - DefineMe

Are you applying your perfume correctly?

Want to make every spritz count? Here are some helpful hacks.

September 20, 2021
Sharing Some Influencer Love - DefineMe

Sharing Some Influencer Love

You post, we listen. Nothing makes us happier than seeing you out there enjoying our fragrances! Your kind words and stunning photos remind us why we do what we do: to empower you, inspire you, and help you unlock your inner goddess through the magic of scent! Here's what some of you had to say...

September 14, 2021
The Science Behind Scent for Well-Being - DefineMe

The Science Behind Scent for Well-Being

Did you know that smell is central to the way we form relationships? It’s the first sense you experience when you meet someone new, it bonds you closer to your gal pals by cementing memories for years to come, and it obviously has a say when you meet your true love...

August 24, 2021
Different Ways to Use Your Perfume - DefineMe

Different Ways to Use Your Perfume

We all know that perfume is meant to be spritzed on ourselves, on our neck, on our wrists, etc. But, we’re feeling extra inspired today. Why limit a beautiful fragrance to just one specific use?

June 14, 2021
De-stress With Your Favorite Scent - DefineMe

De-stress With Your Favorite Scent

Now that the world is getting slightly more back to normal, and summer is just around the corner, you might have some mixed emotions. While we’re excited to go out and see our friends and family again, it’s totally normal and natural for us to feel a bit anxious.
May 25, 2021
Celebrating International Women's Day with Q&A with Founder Jennifer McKay Newton - DefineMe

Celebrating International Women's Day with Q&A with Founder Jennifer McKay Newton

"I work to mindfully and thoughtfully formulate each DefineMe scent and product, using clean, natural, organic, vegan, cruelty-free ingredients combined to induce positive emotions like self-love, creativity, gratitude, mindfulness, wanderlust, free-spiritedness and strength. I think of the scents as wearable doses of olfactory magic, bringing your inner goddess to life."
March 07, 2021
New Kahana Scent: An Introduction - DefineMe

New Kahana Scent: An Introduction

Five years in the making, our new Kahana Natural Perfume Mist was founded on the principles of relaxation, mindfulness , and the idea of a simple reset or recalibration to your daily routine. 

March 01, 2021
Scents for Self-Love or that Special Someone - DefineMe

Scents for Self-Love or that Special Someone

Valentine’s Day 2021. How do we celebrate another holiday under the extraordinary circumstances of our world today? Well, in defiance of how things seem different this year, celebrating Valentine’s day is simple: love finds a way and it begins with you.
January 26, 2021
8 Scientifically Proven Health Benefits of Taking a Bath - DefineMe

8 Scientifically Proven Health Benefits of Taking a Bath

Baths aren't just for relaxing.💦
August 28, 2020
Supporting Black Owned Beauty Brands, Because Black Lives Matter - DefineMe

Supporting Black Owned Beauty Brands, Because Black Lives Matter

As the founder and CEO of DefineMe I wanted to tell you three personal stories of stellar black entrepreneurs whom I admire and that matter to me.
June 08, 2020
Don’t Sweat the Small Stuff - $5 Fragrance Samples - DefineMe

Don’t Sweat the Small Stuff - $5 Fragrance Samples

Try any of our scents for only $5, including shipping!  That’s it. Really, it's not complicated, cuz why should it be?
April 26, 2020
5 Tips to Stay Sane While Social Distancing - DefineMe

5 Tips to Stay Sane While Social Distancing

We’re in a tricky time right now, but DefineMe encourages self-love, creativity, gratitude, wanderlust, free-spiritedness, and strength - in any situation. Here’s our short list of tips to help you bust through that barrier of boredom.
April 26, 2020