Beautified Blog

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Enjoying Sniffapalooza's Fall Ball in NYC

I had the privilege to present DefineMe to some very sophisticated noses at Sniffapalooza's Fall Ball this past week in NYC. Sniffapalooza is a cult like gathering for fragrance aficionados...

Fragrance Personality Quiz with DressJessXO

We're all about Fragrance + Personality at DefineMe Fragrance....Jessica Carroll of DressJessXO dressjessxo.com created a Fragrance Personality Quiz that will tell you which fragrance matches your unique personality the best! She...

LABOR DAY SALE!

Been wanting to try out our fragrances? Or are you running low on your favorite? We're offering 20% OFF ONLINE ORDERS ONLY! Just enter BWLY2015 at checkout! Enjoy + Happy...

MTV's VMA OFFICIAL CELEB GIFT BAGS!

We're so excited...2 of our fragrances DefineMe Audry + Sofia Isabel were chosen to be in MTV's VMA Official Celeb Gift Bag. The Gorgeous cast of Awkward, Greer Grammar +...

I'm inviting you...

To all you local LA peeps, come check out the Unique LA Summer Market. It's a highly curated event with some fab vendors! There's food, jewelry, clothing, candles, art, our...

Do's + Don'ts of Fragrance

My top DO'S + DON'TS of Fragrance.... DO’s: Have fun & blend your fragrances, many collections are being made so you can blend to individualize. DON'T: Never rub your wrists together,...

Hello Summer....

Can you believe Summer is here already?! Where has time gone?!! Summer is a such a great time for trying something new and recharging your batteries. Bringing out summery clothes, sandals,...

Independent perfumers are making a big splash in the fragrance world

Hiram Green shows off some of the raw essences that go into his perfumes. He's at Twisted Lily, a fragrance boutique in Brooklyn. ​At Twisted Lily, a fragrance boutique in Brooklyn,...

At LA's Institute for Art and Olfaction, the science and history of perfume takes center stage

You’re awash in options if you want to study piano or cooking or painting, but there are barely any perfumery programs. Scent remains the most enigmatic, least explored of senses. So I...